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BRIGHTCOVE 3, EA Take Two
Posted on June 17th, 2008 No commentsELECTRONIC ARTS (NASD: ERTS) deadline to acquire TAKE-TWO INTERACTIVE (NASD: TTWO) has come and gone again. The video game manufacturer is expected to extend its $2 billion bid for Strauss Zelnick’s GTA-4 money machine, which has been holding out for more money. Take-Two has already shipped 11 million copies of Grand Theft Auto 4, which should give Take-Two some negotiating leverage.
BRIGHTCOVE has gutted and rebuilt its streaming video player for better long-form capabilities. Brightcove, which is popular with news content producers and short form producers like TMZ, is making a move to acquire more long-form content partners. The move is directly targeted at competitor MOVE NETWORKS, who provides the player for ABC, FOX, the CW and ESPN
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